Why work with us

The human edge in a data-led world

Today's Life science leaders are under pressure to adapt faster, work smarter, and deliver better patient outcomes in a complex, AI and data-driven world. But a thriving, productive workplace isn’t just about technology or efficiency – it’s about people.

Trust, adaptability, and real collaboration will turn strategy into outcomes. The challenge? Breaking down silos, sustaining momentum, and creating successful, innovation-led cultures.

The leaders who get this right don’t just keep up – they create the conditions for their teams to do their best work when it matters most.

Clients connect with us when the stakes are high

Leadership & Strategy change
Maior Market Shifts
Growth & Performance
People Development

Pivoting your business? Launching a product? Planning a do-or die go-to-market approach? Success in the Life Science sector demands that boards and executive teams align on a clear vision and strategy. Only then can you mobilise your people to deliver critical priorities faster than the competition.

"It's been wonderful. It was a time to be thoughtful yet creative and proactive. An opportunity to connect in a safe, open space for open for communication. I'm really looking forward to working with this team to drive a shared vision."

Medical Affairs leader

Mergers, restructures, and spin-offs must deliver value without slowing you down. Navigating new market regulations requires adaptability. Equip and inspire your team to find opportunity in any external challenge and thrive. Reshape your culture for a new reality.

"We don't even talk about the integration anymore, only a few weeks after the work with you, that is how well the culture shift worked." Alexion-US

Missing quotas or falling short of forecasts while your competitors edge in on your market share, signals a need for a fresh approach. Exceed your own expectations. Get closer to your customers to deeply understand their needs as scientists, clinicians - and humans so you can offer relevant solutions, while ensuring regulatory compliance.

"The program's impact is immediate and compounding. What surprised me most was its versatility. I have an MBA and taken
leadership courses. I have a library of leadership books. It doesn't matter if you've been a leader for 10 years or 10 weeks, Open
Water has something for you." Amanda, Connected Program, Cerba Research

Pivoting your business? Launching a product? Planning a do-or die go-to-market approach? Success in the Life Science sector demands that boards and executive teams align on a clear vision and strategy. Only then can you mobilise your people to deliver critical priorities
faster than the competition.

"It's been wonderful. It was a time to be thoughtful yet creative and proactive. An opportunity to connect in a safe, open space for open for communication. I'm really looking forward to working with this team to drive a shared vision." Medical Affairs leader

Fit-for-Purpose Cultures
People Development
Sales Growth & Performance
M&A, Restructures, Market Shifts
Leadership & Strategy Change

Great boards don’t just acknowledge the culture they have – they get clear on the culture they need. And if there’s a gap, they don’t leave it to chance. They take a deliberate, strategic approach to shaping the culture that will help them thrive by making sure culture supports its goals, outcomes and purpose. Culture doesn’t just eat strategy for breakfast –it decides whether strategy even makes it to the table.

Open Water has helped us pivot our entire business, firstly shaping our leaders' beliefs then aligning country managers and finally helping us build the foundation for a new culture. We are thriving!

EMEA President, Speciality Life Sciences Organisation

Make your team unstoppable, even when the going gets tough. Empower them with new EQ-led skills that build on current capabilities. Promote trust and accountability, encourage confident data-driven decision making, build the foundations for innovation, collaboration and open communication.  

The program's impact is immediate and compounding. What surprised me most was its versatility. I have an MBA and have taken leadership courses. I have a library of leadership books. It doesn't matter if you've been a leader for 10 years or 10 weeks, Open Water has something for you.

Participant, Connected Program

Missing quotas or falling short of forecasts while your competitors edge in on your market share, signals a need for a fresh approach. Exceed your own expectations. Get closer to your HCPs to deeply understand their needs as scientists, clinicians – and humans, so you can offer timely, relevant solutions, while ensuring regulatory compliance.

This has been the most valuable Culture Change program that I have EVER brought to our sales teams. The results are in and sales are up 50% on this time last year.

Brand Director, EMEA

Mergers, restructures, and spin-offs must deliver value without slowing you down. Navigating new market regulations requires adaptability. Equip and inspire your team to find opportunity in any external challenge and thrive. Reshape your culture for a new reality.

We don't even talk about the integration anymore, only a few weeks after the work with you, that is how well the culture shift worked.

VP/BU, US Division, Global Pharmaceutical

New CEO with a new vision? Pivoting your business? Launching a new product? Planning a do–or–die go–to-market approach? Success in the Life Science sector demands that boards and executive teams align on a clear vision and strategy. Only then can you mobilise your people to deliver critical priorities faster than the competition.

It's been wonderful. It was a time to be thoughtful yet creative and proactive. An opportunity to connect in a safe, open space for open for communication. I'm really looking forward to working with this team to drive a shared vision.

Medical Affairs Leader
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Growing Pains

A global CRO equips its leaders and managers to navigate change with empathy, passion and purpose

Post multiple mergers: building trust and cohesion in a global CRO

100%

of managers now equipped to lead with empathy and purpose

Empowering leaders to inspire change and drive transformation

The Compliance Shift

How a trusted advisor approach revolutionised compliance behaviour

19%

increase in accountability

15%

increase in self-management skills and growth mindset behaviour

Improved trust and rapport with healthcare professionals (HCPs)

Sales Remedy

Open Water’s Connected Partner Program transformed a sales force into trusted advisors, driving a 20% sales uplift for a new psychiatric drug and revitalising stagnant product sales through customer-centric engagement.

20%

sales uplift for the newly launched drug across EMEA

16%

increase in sales of other products sold by the same sales force

80%

increase in time spent with healthcare professionals (HCPs)

Prepare for Sale

A new narrative focused on connection to purpose, energises, empowers and refocuses the senior team of a lacklustre immuno-inflammatory business

$6.7B

add to the pharmaceutical’s most undervalued asset

2,500

global team members united with a bold new narrative

52%

boost in positive behaviours through connection to purpose

Can’t Stop, Won’t Stop: A Connected People Event

A new narrative focused on connection to purpose, energises, empowers and refocuses the senior team at Pfizer’s lacklustre immuno-inflammatory business, taking every team member on an exciting, high-potential journey

52% rise

in positive leadership behaviours

$6.7B

value added through purpose-driven transformation

2,000+

colleagues united in a global interactive event

A Wave of Change 

A health franchise within a leading BPO partnered with Open Water to align its identity and deliver exceptional results, positioning it as preferred UK healthcare provider

From consultants to trusted advisors

Confidence, collaboration, and clarity unlocked

EQ-driven change powers growth

Rare Synergy

A complete cultural shift creates optimism and a new sense of identity, belonging and purpose post-merger for a specialist biopharma

250

leaders aligned

From 'lone wolves' to a collaborative ethos.

Cultural Transformation delivered results within weeks

Connected Leaders are Market Leaders

Driving transformation with EQ: Empowering consultants to align values, build trust, and deliver an ambitious vision.

Connected Leaders Drive Market Success

From Alignment to Action: Building Trust and Culture

#1

in the Market: Post-Merger Growth

Metamorphosis

A shift in beliefs kickstarts a chemical distribution company’s radical repositioning

Doubled turnover exceeding

$4b

122% to 4000+

Growth in number of employees by in 65 countries

180-degree pivot, with a new identity, positioning and value-led business model.